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Outlook of Consumer Industry of Minyin Securities in 2025: The expansion of domestic demand grasps the opportunity of differentiation and change. Minyin Securities released a report on the outlook of consumer industry in 2025, saying that consumer demand is generally weak in 2024, and price factors also restrict growth. Looking forward to China's consumer industry in 2025: (1) Consumption plays a leading role and expanding domestic demand is in a more priority position. The variety and scale of trade-in of consumer goods are expected to continue to expand, and local governments will also introduce new policies to promote consumption in light of local conditions. (2) Rational consumption is more differentiated, and consumers pay for quality-price ratio and spiritual experience. The performance of Tou International Consumer Goods Company in China is also characterized by differentiation. Most of them recognize the long-term value of the China market. Despite short-term challenges, they plan to focus on strengthening localization and continue to invest in the China market. (3) When Trump comes to power, consumption will face greater challenges, and it will require higher global supply chain integration ability, diversified layout and localization ability. It is suggested to grasp the main line of domestic demand expansion, including dairy products with expected improvement at the bottom, outdoor sectors with high prosperity and tidal play sectors. If the demand recovers as scheduled, the catering/sports shoes and clothing/chain retail industry in a period of change will be flexible. In terms of export chain, it is necessary to observe whether the risk of trade friction is fully priced. In the medium term, the overseas market is vast, and the key to success is the added value and bargaining power of products, the matching degree between overseas demand and overseas supply chain, and the global diversified layout.CMB International: Upgraded the target price of WuXi Bio to HK$ 22.88, optimistic about the company's valuation and performance repair. CMB International published a report, predicting that the US Biosafety Act will fail with high probability, which will help WuXi Bio to achieve continuous performance growth in a relatively stable business environment. With the recovery of global biomedical financing, we are optimistic about the company's valuation and performance repair. According to the report, the NDAA in FY 2025 does not include the Biosafety Act, and the legislation of the Biosafety Act failed with high probability. On December 7, the US Senate and the House Armed Services Committee announced the National Defense Authorization Act (NDAA) for fiscal year 2025, which was finally negotiated by the committees of the two houses. The Biosafety Act was not included in the amendment of NDAA in FY 2025, which means that the Biosafety Act failed to pass the legislative path of joining NDAA. The Biosafety Act can still promote separate legislation, but considering that the window of the current US Congress session is less than two weeks, the Bank believes that the success rate of separate legislation is extremely low. CMB International maintained the "Buy" rating of Yaoming Bio, and its target price rose from HK$ 13.58 to HK$ 22.88. It is estimated that the company's revenue will increase by 7.1%/12.4%/ 13.9% from 2024 to 2026, and its adjusted net profit will increase by 0.8%/11.1%/13.4% respectively.On the 13th, local time, the South Korean prosecutor summoned Guo Zhonggen, the commander of the special operations before the investigation.

A new round of "account opening war" has come. Some banks have already arranged specific marketing tasks at the grassroots level on the day when the notice was issued. On December 12, the Ministry of Human Resources and Social Security and other five departments jointly issued the "Notice on the Full Implementation of the Individual Pension System", which pointed out the key direction for the next development of relevant financial institutions. "The Bank has arranged a business-side meeting to deploy the work after the full implementation of the personal pension business." The relevant person in charge of the retail line of the head office of a stock bank told the reporter. It is also known that some banks have already arranged specific marketing tasks at the grassroots level on the day when the Notice was issued. When the personal pension system is fully rolled out, banks, insurance and other financial institutions with exhibition industry qualifications are actively preparing for the upgrading and optimization of personal pension business. A new round of "staking the land" for banks in account opening, deposit and agency sales is about to start, and the product reserves of various financial institutions will also reach a new level. (CSI Taurus)In 2024, the actual overseas sales revenue of China's self-developed games is expected to be 18.557 billion US dollars, up 13.39% year-on-year. The Game Working Committee released the "Research Report on Games Going to Sea in China in 2024". In 2024, the global game market will be 1,216.335 billion yuan, up 3.31% year-on-year. The global mobile game market was 635.569 billion yuan, up 4.83% year-on-year. The growth trend of the global mobile game market has obviously slowed down. In 2024, the actual sales revenue of China's self-developed games in overseas markets is estimated to be $18.557 billion, up 13.39% year-on-year.Huatai Securities: The countercyclical adjustment is stronger than expected, and the expansion of domestic demand may fall on the policy of boosting consumption. Huatai Securities believes that the macro-policy orientation conveyed by the Central Economic Work Conference is more positive, in fiscal policy (expanding deficit, increasing special national debt, expanding the use scope of special debt, etc.), monetary policy (moderately easing, timely lowering the RRR and cutting interest rates), real estate and capital market (stabilizing the property market and stock market), and expanding domestic demand policy (implementing special actions to boost consumption) In terms of currency securities, Huatai Securities believes that there is still room for interest rate cuts. On the one hand, the current real interest rate level is still high in horizontal comparison; On the other hand, credit expansion, especially the balance sheet expansion of developers and local governments, is relatively weak, and the cost of capital has room for further decline. It is expected that the central bank will cut interest rates by 30-50 basis points next year, but the pace may be affected by external changes and exchange rates.

This year, the domestic game market sales revenue and game users have reached record highs. At the 2024 China Game Industry Annual Conference, Zhang Yijun, the first vice chairman of China Audio-visual and Digital Publishing Association and chairman of the Game Working Committee, released the 2024 China Game Industry Report. According to the report, in 2024, the actual sales revenue of the domestic game market was 325.783 billion yuan, a year-on-year increase of 7.53%, reaching a new high; There are 674 million domestic game users, up 0.94% year-on-year, which is also a new high point in history. In 2024, the actual sales revenue of China's self-developed games in overseas markets was 18.557 billion US dollars, up 13.39% year-on-year, and its scale has exceeded 100 billion yuan for five consecutive years, reaching a new high. (The Paper)In the first 11 months of this year, Guangdong's import and export increased by 10% year-on-year. According to statistics from Guangdong Branch of the General Administration of Customs, in the first 11 months of this year, Guangdong's foreign trade import and export reached 8.27 trillion yuan, up by 10% year-on-year, faster than the national growth rate by 5.1 percentage points, accounting for 20.8% of the national total import and export value. Among them, exports were 5.37 trillion yuan, an increase of 8.7%; Imports reached 2.9 trillion yuan, up by 12.6%.Technology giants have shown that Amazon and Meta each donated $1 million to Trump's inauguration fund. An Amazon spokesperson said that the company will donate $1 million to the inauguration fund of US President-elect Donald Trump. American technology companies hope to establish a positive relationship with the government, and Meta Platforms Inc has previously donated funds for inauguration activities. Trump said on Thursday that he will also meet with Amazon founder Jeff Bezos, highlighting his contacts with technology giants. Trump said in an interview that Bezos will come next week. An Amazon spokesperson said on Thursday that in addition to direct donations, Amazon will also broadcast the inauguration ceremony live. Amazon said that these donations are corporate activities and are not funded by Bezos. Trump said on Thursday that Zuckerberg, the founder of Facebook, also met with him and mentioned his friendship with elon musk, the founder of Tesla and SpaceX. Meta, which owns Facebook and Instagram, also donated $1 million to Trump's inauguration fund. "I want to hear ideas from them," Trump said of business leaders. "We hope they can do well."